OpenAI has acquired Roi, a New York–based AI-driven personal finance startup, signaling the company’s deeper expansion into financial technology. Founded in 2022 by Sujith Vishwajith, Roi specialized in personalized money management through AI and had raised $3.6 million from investors, including Balaji Srinivasan, Spark Capital, and Gradient Ventures, before winding down operations to join OpenAI. The acquisition aligns with OpenAI’s broader strategy of integrating applied AI across industries, positioning it to explore AI-powered financial applications, such as automated budgeting, credit profiling, and personalized financial insights, as part of its growing fintech ecosystem.

OpenAI Expands Fintech Reach with Acquisition of Roi