Costco has partnered with Affirm to offer buy-now, pay-later (BNPL) options to its online e-commerce shoppers, enabling approved customers to pay for purchases in monthly installments. The move reflects the intensifying competition in the BNPL space as consumers increasingly shift away from traditional credit cards amid high interest rates and inflation. Affirm’s CEO emphasized that its transparent, debt-averse model attracts a younger demographic than credit card users, aligning with changing consumer preferences in retail finance.
Costco Makes Deal with Affirm Giving E-commerce Shoppers Payment Plans