eToro’s approximately $70 million acquisition of Zengo is a strategic step to strengthen its DeFi infrastructure. By adding native wallet capabilities, eToro can offer services beyond basic trading, including lending, perpetuals, prediction markets, and access to tokenized assets. This acquisition is significant because wallets and custody are becoming essential distribution channels in digital finance. Owning Zengo allows eToro to retain users within its ecosystem and move closer to integrating traditional capital markets with crypto-native features. This is not just a wallet acquisition, but a broader strategy to create a platform where tokenized markets, DeFi products, and conventional investments operate together.
eToro to Acquire Crypto Wallet Startup Zengo in $70 Million Deal
