FERMÀT, an AI-native commerce platform specializing in hyper-personalized shopping experiences, has raised $45 million in Series B funding led by VMG Partners, with continued support from QED, Greylock, Bain Capital Ventures, and others. Founded in 2021 by ex-LiveRamp executives, FERMÀT enables enterprise brands like Unilever, GNC, and Glossier to craft tailored virtual commerce journeys for human and AI-driven (agentic) shoppers without heavy engineering resources. With ARR up 5x since its Series A, the new funding will drive AI innovation, expand its proprietary shopper data infrastructure, and scale its team and partnerships.
FERMÀT Raises $45M Series B to Define Future of AI-Powered Commerce