Deliveroo, a British online food delivery company, will be adding more targeted advertising opportunities for brands, with a new program called Deliveroo Media and Ecommerce. Fast-moving consumer goods (FMCG) companies will be able to market to Deliveroo’s large client base thanks to the new advertising platform. The company will partner with both restaurants and FMCG businesses for its advertising offering, giving clients additional room to enable restaurant and grocery partners to express their narrative to Deliveroo consumers through the platform.
Deliveroo Debuts E-Commerce, Ad Platform in UK
